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Permalink Reply by Tony Brown on Monday

Hi Mildred.

I currently use Awebber for my email campaigns.

It's a paid service, but after my research, it seemed to be the best option for me.

I also have a mail chimp account, but I have never used it.

Awebber was not too difficult to set up and understand for a first time user, although I had to jump on YouTube a few times and get a few tips.

In terms of implementation, there are a number of approaches, but all in all, it's just about getting people to "opt in" and from there they are on the list.

You can attract people through social media sites such as Twitter and Facebook. Or just post an opt in box on your website.

If you already have a mail distribution list, you can send them an email with a link for them to join the list.

Many people use incentives such as free downloads, ebooks or videos to encourage people to sign up.

You can build multiple lists and separate your users across those lists. Or you can just have everyone registered on one big list.
Once your list is set up, you have a few messaging options;

You can set up a number of pre-written messages and schedule them to go out over time, e.g., every 7 days, or every 14 days, or however regular you want them to go out.

You can also send broadcast messages, which go out to everyone on your list at one time whenever you choose to send them.

There's a lot more could say, so If you need more information feel free to contact me.

I'll probably write a blog post about it soon, So visit http://www.youthworktoolbox.com

All the best

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Permalink Reply by Mildred Talabi on Tuesday

Hi Tony,

Thanks for that; your youthworktoolbox website looks useful, particularly the podcasts.

We're looking at going with Mailchimp as it's very user-friendly and very much integrated with social media which is a major plus.

I might take another look at Awebber before finalising.

Thanks again,

Mildred

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