Have you seen search results on Google like the ones below recently? 

If you're signed in, and you've told Google about your social network, chances are you might start seeing these sorts of personalised results - part of Google's 'Search plus Your World' feature. Not only is Google telling me that someone I know has shared or recommended a particular page, but it is also promoting results with this social information. My networks are filtering search for me. It's what Eli Pariser has called 'The filter bubble' (see the video below).

Meeting with some of the team from cfdp.dk, Verke and YouthPart in Helsinki to talk about digital youth work got me thinking again about the role of youth workers as positive participants in young people's social network. By being linked to a young person on Google Plus (where 'Search plus Your World' seems to be drawing it's social network data from right now) every time you '+1 / like' a page, you are potentially influencing where it appears when the young people you are networked with search. 

Of course, it only works when searchers are logged into Google, and there will be other influences in their networks - but I was curious to see if anyone had been experimenting with this, or considering the implications of it, in their practice...